About 11.9 million Americans have dual-eligible status. Offering Special Needs Plans (SNPs) can provide business opportunities all year round.
There are two types of SNPs: Dual-Eligible Special Needs Plans (D-SNPs) and Chronic Condition Special Needs Plans (C-SNPs). These well-rounded Medicare Advantage plans can offer vital benefits for those that qualify.
But, why should agents sell SNPs?
Keep Earning During Lock-In
If you’re already selling Medicare products, you know that most of your earned commissions will come from sales during the Annual Enrollment Period (AEP), which runs from October 15 to December 7.
How should agents stay busy during the other 311 days of the year? Well, you could stay busy working Special Enrollment Periods, but you could also sell Medicare products that don’t have a set enrollment period, such SNPs. SNPs can be sold year-round, depending on the state and plans available!
Diversify Your Portfolio
No two clients are the same. Even if they’re identical twins, they don’t have identical lifestyles, health, and budgets (and they have different fingerprints)!
You’re likely to meet people who want and can get by with regular Medicare Advantage plans, so definitely have those in your portfolio, but don’t forget: You’ll probably meet people better suited for SNPs, too.
Don’t forget: You’ll probably meet people well-suited for SNPs!
Just diving into the nitty gritty of D-SNPs? Download our agent guide, The Complete Guide on How to Sell D-SNPs!
D-SNPs are available to individuals who are eligible for both Medicare and Medicaid. They can provide extra benefits for the people who need them most. If you want to help anyone who you may work with get in the best possible plan for them, be sure to add some different D-SNPs to your portfolio.
C-SNPs are available for beneficiaries that are diagnosed with a severe or disabling condition, such as diabetes, heart failure, or COPD. C-SNP plans have added benefits such as drug coverage, specific benefits, and additional providers available. Have C-SNP plans available in your portfolio for clients!
Deep dive into C-SNPs with our guide, The Guide to Prospecting and Selling C-SNPs!
Expand Your Services & Your Reach
Looking to grow your book of business and possibly generate new sales? Well, there’s another reason to get started selling D-SNPs and C-SNPs. There are many potential clients out there, searching for someone to help them navigate their options. You could get more leads and sales just by marketing yourself as a potential guide for these individuals. Put in a little more effort and claim your (large) share of the market!
The dual-eligible population is a largely underserved market, which potentially means more sales for you!
Get Rewarded Emotionally & Financially
Not every agent has the skillset or desire to learn the ins and outs of SNPs, due to balancing state Medicaid programs and federal Medicare programs. However, dual-eligible individuals, like your other clients, could benefit from your assistance and knowledge perhaps more than other clients, due to their financial constraints.
C-SNP clients could benefit from added guidance, because they are navigating a chronic illness and making decisions that may impact their health care experience. Your knowledge could grant them peace of mind.
Many of us wish the world would be a better place. By offering SNPs, you can help make it that way and sleep easy knowing that you’re doing well helping these individuals and providing for you and your family at the same time.
If you’re selling Medicare Advantage plans, you’re already in a great position to begin selling SNPs. As a type of Medicare Advantage product, they require following the same compliance rules; they just have different features, which you’re more than capable of navigating!
Want to explore selling SNPs more? Contact your Ritter sales specialist! Additionally, join us at Ritter (for free!) to gain access to D-SNP and C-SNP contracts, personalized support, and a wide variety of tools and resources.
Not affiliated with or endorsed by Medicare or any government agency.
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