Gathering referrals can be a low-cost, rolling marketing tactic that independent insurance agents can use to gain fresh leads. In this guide, we’ll give you the information, tools, and resources you need to start generating ample referrals for your business. You’ll get details on the life cycle of a referral, how to identify a referral, how to work a referral, how to build relationships, and more! We’ll also provide you with some helpful tools and resources for you to start your referral program.
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